How can a CEO improve a company’s reputation?
Posted on 21. May, 2010 by Barry Hurd in Corporate Reputation, blog
This is a complex question with an easy answer. This is a concept that feels soft and fluffy, but in reality the core answer is be a leader and create change.
In almost every instance of poor reputation, the realm of social media and online conversation magnifies the risk enterprise businesses face. CEOs and companies with [...]
CEO Reputation, how to lead or fail online
Posted on 02. Apr, 2010 by Barry Hurd in Corporate Reputation, Professional Profiles, blog
Many top executives experience both love and hate of the promotional affect of the web, however CEO reputation in the digital space interacts with dozens of new elements including investor relations, customer service, stock prices, perception of liability, and more.
Depending on what report you look at, business analysts attribute somewhere between 23% and 52% of [...]
Executive Reputation Profiles
Posted on 16. Aug, 2008 by Barry Hurd in Professional Profiles, blog
There are more professional networking and community sites today than you can shake a stick at. Yet as a professional business person, you need to have a presence on some choice locations to network with others, establish a communication channel, protect your reputation, and establish a brand for your company. In the online world, you [...]
