Online Reputation, articles from our founder
Posted on 07. Feb, 2011 by Barry Hurd in blog, Corporate Reputation, Reputation Management
In addition to some of the exclusive content here @ Social Media Reputation, our founder’s blog has a variety of informational articles covering the crossroads of online privacy, reputation management, and corporate risk. He deals with a variety of elements that touch within these three spheres, while also looking at the benefit points within each. [...]
HP CEO Mark Hurd fired, HP brand in the bullseye
Posted on 09. Aug, 2010 by Barry Hurd in blog, Corporate Reputation
HP CEO Mark Hurd was ousted from the top of the monolithic electronics giant. This will be an interesting area to watch in the CEO reputation space, as Mark Hurd fumbled the ball and HP and its stockholders are left holding the bill.
How can a CEO improve a company’s reputation?
Posted on 21. May, 2010 by Barry Hurd in blog, Corporate Reputation
This is a complex question with an easy answer. This is a concept that feels soft and fluffy, but in reality the core answer is be a leader and create change. In almost every instance of poor reputation, the realm of social media and online conversation magnifies the risk enterprise businesses face. CEOs and companies [...]
CEO Reputation, how to lead or fail online
Posted on 02. Apr, 2010 by Barry Hurd in blog, Corporate Reputation, Professional Profiles
Many top executives experience both love and hate of the promotional affect of the web, however CEO reputation in the digital space interacts with dozens of new elements including investor relations, customer service, stock prices, perception of liability, and more. Depending on what report you look at, business analysts attribute somewhere between 23% and 52% [...]
Executive Reputation Profiles
Posted on 16. Aug, 2008 by Barry Hurd in blog, Professional Profiles
There are more professional networking and community sites today than you can shake a stick at. Yet as a professional business person, you need to have a presence on some choice locations to network with others, establish a communication channel, protect your reputation, and establish a brand for your company. In the online world, you [...]
