Professional Reputation Control or Insurance?
Posted on 18. Aug, 2008 by Barry Hurd in blog, Reputation Measurement
In today’s world it is far too easy to be ignorant of your online reputation. It is even easier for it to instantly vaporize and let someone tear it into a barely recognizable brand that you will fess up to being involved with. Every blog, community site, customer review, or competitor has hundreds of different [...]
Online Reputation Measurement and Analysis
Posted on 18. Aug, 2008 by Barry Hurd in blog, Reputation Measurement
I receive plenty of feedback from peers in the social media space about “reporting and analysis” of the metrics behind online conversations. How do you measure buzz, authority, perspective, bias, trending, cost? All of the above? A mixture of it all? Regardless of what you measure, with social media the latest information is the most [...]
