Forbes Publishes Reputation Institutes 2010 Most Reputable Companies
Posted on 21. May, 2010 by Barry Hurd in Corporate Reputation, Reputation Measurement, blog
Based on 24,977 online interviews and asking people about their perceptions of the nation’s largest companies, the Reputation Institute reviewed services, innovation, workplace, governance, citizenship, financial performance and leadership.With all those numbers… it came out with a score of 0 to 100.
Reputation Trends and market metrics
Posted on 25. Jan, 2010 by Barry Hurd in Reputation Examples, Reputation Measurement, blog
With the increasing buzz around online reputation and personal brand, I felt it was important to highlight some basic fundamentals regarding the numbers of people searching for reputation. This ten second clip visualizes how audiences interacted with specific keyphrases (in this case reputation), and this saturation map details the focus shift of reputation interest over [...]
Online Media Measurement and Brand Control
Posted on 18. Aug, 2008 by Barry Hurd in Reputation Measurement, blog
If you are asking yourself, What is online media measurement? Read on.
Online Media Measurement usually refers to tracking online communications and networking patterns that occur on blogs, podcasts, videos, social communities, and the various commentary that exchanges between them. Many companies are struggled with the task of analyzing when and why people are talking about [...]
Professional Reputation Control or Insurance?
Posted on 18. Aug, 2008 by Barry Hurd in Reputation Measurement, blog
In today’s world it is far too easy to be ignorant of your online reputation. It is even easier for it to instantly vaporize and let someone tear it into a barely recognizable brand that you will fess up to being involved with. Every blog, community site, customer review, or competitor has hundreds of different [...]
Online Reputation Measurement and Analysis
Posted on 18. Aug, 2008 by Barry Hurd in Reputation Measurement, blog
I receive plenty of feedback from peers in the social media space about “reporting and analysis” of the metrics behind online conversations. How do you measure buzz, authority, perspective, bias, trending, cost? All of the above? A mixture of it all?
Regardless of what you measure, with social media the latest information is the most relevant. [...]
