Search Engine Conquesting, brand and reputation

Posted on 19. Jan, 2010 by Barry Hurd in blog, Reputation Management

Many professionals have come to the conclusion of ranking for a specific keyword on Google is good for them. In some instances the keyword happens to be a brand name, a professionals name, or simply an associated trademark. If we put our shoes in the brand of NIKE: we rank on Google result one for [...]

Executive URLs and personal domains

Posted on 19. Jan, 2010 by Barry Hurd in blog, Reputation Management

Last year Facebook announced that it was opening up “vanity URLs” for members to choose easier to brand URLs. Originally the URL of any Facebook page was just a randomly assigned number like “id=595845231.” , fairly soon you will begin seeing facebook.com/firstnamelastname or facebook.com/pepsi (which is already up and running) Facebook’s announcement has made a [...]

Online Reputation Scams

Posted on 19. Jan, 2010 by Barry Hurd in blog, Reputation Management

In life there are few constants. In the world of online reputation and search engines, anything that could be defined as “constant” last approximately thirty minutes. Because of the fact of constantly shifting technical issues, 19 out of 20 search engine professionals stopped making the statement they could guarantee certain results in a search engine. [...]

Social Media Profiles for Professionals

Posted on 19. Jan, 2010 by Barry Hurd in blog, Professional Profiles, Reputation Management

Creating a robust and professional image is a hard thing to do. As online identity and reputation becomes more valuable, focus on profiles that get “maximum bang for the buck.”  Take a moment and setup these three, which will help serve as a healthy foundation for your online presence and give you the benefit of [...]

Corporate Brand and Reputation – How Digg Kills

Posted on 18. Aug, 2008 by Barry Hurd in blog, Reputation Examples

Corporate social media is a huge buzz phrase. A company’s brand online- through social media reputation and word of mouth marketing is beginning to have more and more weight in today’s marketplace. In the past, the saying used to be that one bad customer could relay the story to ten you never met. In the [...]

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