Online Reputation Measurement and Analysis
Posted on 18. Aug, 2008 by Barry Hurd in blog, Reputation Measurement
I receive plenty of feedback from peers in the social media space about “reporting and analysis” of the metrics behind online conversations. How do you measure buzz, authority, perspective, bias, trending, cost? All of the above? A mixture of it all? Regardless of what you measure, with social media the latest information is the most [...]
Corporate Brand and Reputation – How Digg Kills
Posted on 18. Aug, 2008 by Barry Hurd in blog, Reputation Examples
Corporate social media is a huge buzz phrase. A company’s brand online- through social media reputation and word of mouth marketing is beginning to have more and more weight in today’s marketplace. In the past, the saying used to be that one bad customer could relay the story to ten you never met. In the [...]
Executive Reputation Profiles
Posted on 16. Aug, 2008 by Barry Hurd in blog, Professional Profiles
There are more professional networking and community sites today than you can shake a stick at. Yet as a professional business person, you need to have a presence on some choice locations to network with others, establish a communication channel, protect your reputation, and establish a brand for your company. In the online world, you [...]
